Free tools

No sign-up. Run any of them on your own site, or on a competitor's to see what they're doing better.

• Website SEO AuditChecks titles, meta descriptions, headings, images, links, canonical tags, mobile setup and 30+ other on-page factors, then tells you exactly what to fix.
• AI Search VisibilityChecks whether ChatGPT, Claude, Perplexity, Gemini, Copilot, Bing, DuckDuckGo and Apple can read your site, and whether your content is set up to be quoted in AI answers.
• Local SEO ScoreScores your site on the signals that matter for local search: name, address and phone, LocalBusiness schema, maps, reviews, opening hours and suburb targeting.
• Business Email CheckerChecks whether your domain has working email, which provider runs it, and whether SPF, DKIM and DMARC are set so your quotes and invoices reach the inbox. Flags Gmail or Bigpond addresses on your site.
• Page Speed CheckRuns Google's Lighthouse test and translates the results into plain English with the top fixes first.
• Google Result PreviewWrite and preview your title and description exactly as Google shows them, with pixel-width limits and the meta tags ready to copy.
• Schema GeneratorFill in a form and get valid JSON-LD structured data to paste into your site, so Google understands who you are and where you trade.
• Robots & Sitemap CheckerReads your robots.txt and XML sitemap, flags blocked pages, broken sitemaps and missing references.